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Book Early to Beat the Half Term Rush

Europcar urges customers to get ahead of the crowds to secure the hire car of their choice

London, May 2013 – Europcar, the leader in car hire services in Europe, is urging families planning a trip for the spring half term to make their car hire booking as soon as possible.  With the half term break offering a chance for the whole family to get away together, the earlier customers book the better chance they have of securing the best rates and ensuring they get the vehicle they need.

The latest data from the Office of National Statistics* reveals Brits are taking less overseas holidays.  With finances under pressure, an alternative option for families on a budget is to make the most of the sights and scenery around the UK using car hire.

“Hiring a car is a cost-effective way to get around the country, and means the mileage for long trips doesn’t have to go on the family car”, explained Ken McCall, Managing Director, Europcar UK Group. “However typically at this time of year we see high demand for cars over the half term break.  It’s essential, therefore, that holidaymakers plan ahead and reserve their choice of vehicle early.

“By booking in advance, customers not only ensure they get the most suitable vehicle, they also get the best possible price, as rates can vary, depending on availability.”

Whether it’s hiring a larger vehicle to ensure family and friends travel in comfort or saving wear and tear on the household car on longer journeys, Europcar offers the widest choice of vehicles, all an average of less than 6 months old.  And, as the UK’s leading car and van hire company, Europcar has a network of over 200 locations, putting them just 20 minutes away from virtually any address in the UK.

“School holidays are a busy time of year for families, as they get on the road to visit loved ones or just get away from it all and enjoy some fun”, concluded Ken McCall.  “But with all the family and possibly some friends along for the ride too, it’s vital to have enough room for everyone and their luggage.  It’s also better to set off on a trip knowing you’re in a reliable vehicle that will get you all there with the minimum of stress.

“By booking with Europcar, customers can ensure they get the right vehicle at the right price, and ensure they enjoy a relaxing half term break.”

*Office of National Statistics report on Travel Trends 2012

Ends

For further press information please contact the Europcar UK Press Office:  Dominic Dennis, Arran Fano, Madeleine Roles or Wendy Harrison on 020 8977 9132.  maddy@harrisonsadler.com

About Europcar

Europcar is the leader in car rental services in Europe. Present in over 130 countries, the company provides customers with access to the world’s largest vehicle rental network through its own operations, franchisees and partnerships. With some 6,500 employees committed to delivering customer satisfaction and an average fleet of 186,000 vehicles, Europcar is conscious of its corporate citizenship responsibilities. Winner of the first World Travel Award recognizing the World’s Leading Green Transport Solutions Company, Europcar also was honored with the Award in 2010, 2011 and 2012 and received for the first time in 2012 the “Europe’s Responsible Tourism Award”. Europcar is owned by Eurazeo, one of the leading listed investment companies in Europe.

For more information: www.europcar.co.uk

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